HTC's new lineup unveiled

HTC has launched three new devices from its Q4 2007 product portfolio - the HTC Shift,  HTC S730 and HTC P6500.

Each new handset showcases a tailored range of capabilities to support different types of users including those focused on cutting edge mobile computing to users that want powerful, feature-rich mobile messaging.

The HTC Shift ushers in a new era in mobile computing as one of the first mobile computers globally to offer Microsoft Windows Vista and push email.

Combining the power of Windows Vista with always-connected 3G/HSDPA connectivity, the HTC Shift delivers unparalleled functionality in a sleek, compact design. The HTC Shift is the first device to feature HTC's innovative new SnapVUE technology. SnapVUE provides instant access to emails, calendar, SMS messages and contacts, without the need to fully boot up the device which helps conserve power and extend battery life. Weighing just 800g snd equipped with a 7" touch sensitive ‘slide-n-tilt' screen, the HTC Shift is the new way to work effectively on the move.

HTC S730 - An enhanced version of the successful HTC S710 handset that launched earlier this year, the HTC S730 adds 3G/HSDPA and a 400MHz processor for those consumers and business professionals who want high speed connectivity. It's is a stylish and compact phone which features an auto-sliding QWERTY keyboard making it an ideal choice for the mobile professional who needs easy access to email, messaging and the internet while out of the office.

The HTC S730 comes equipped with Windows Mobile 6 and 256MB Flash memory wrapped in a sleek gun-metal grey casing.

Designed for the enterprise market, the HTC P6500 is ideal for use in a range of vertical sectors, from logistics companies to hospitals and police forces. Incorporating a 3.5" screen, 3 mega pixel camera with auto focus and barcode and fingerprint scanning capabilities, it offers the ideal features to
be overlaid with programmes tailored to meet the specific needs of each enterprise. The HTC P6500 is equipped with 256MB internal memory with the option to add up to 1GB in addition to two external SD card slots. This powerful specification set is supported by 3G/HSDPA connectivity as well as a GPS
ensuring that the P6500 is a fully future-proofed and versatile mobile platform. In addition to its new devices, HTC has developed a range of accessories that are compatible across all HTC devices for consumer's ease of use. These include the BH M200 (Bluetooth headset), HS U110 (3.5 mm audio adapter and headset), and the HS S200 (HTC standard stereo wired headset) to enable effective communications on the move.

Florian Seiche, Vice President of HTC Europe, commented, "We are extremely proud of HTC's reputation as a leading innovator in the mobility space, providing high-quality products to exceed the needs of our diverse end-users," said Florian Seiche, vice president, HTC Europe. "This Q4 line up exemplifies the breadth of HTC's portfolio - setting new standards with the ground-breaking HTC Shift and extending the choice of devices that we offer to our business user audience.

"We want customers to be able to do more with their phone. As a leading supplier of Windows Mobile phones, HTC delivers a wide choice of devices with familiar Microsoft applications and services," said Scott Horn, general manager, Microsoft Mobile Communications Business. "We're excited about these latest additions to HTC's expanding portfolio because customers have the flexibility of finding the right Windows Mobile phone to suit their style at work, at home or on the go".

The HTC Shift will be available across Europe from November this year, the HTC S730 from October and the HTC P6500 from November. All devices will be available through HTC's channel and specific operator partners.